Just around the corner from London’s Charing Cross station in John Adam Street is a little jewel of a gallery if you love music photography. Proud Central showcases photographs of musicians, both rare and iconic, as well as a fascinating selection of books for sale.

It is also currently housing ‘The Who: In The Beginning’, a collection of intimate photographs of the band taken by Colin Jones. Largely in black and white (the exception being a colourful session taken for an ‘Observer’ front cover), the shots show the band in unguarded moments, obviously at ease in Jones’ presence.

And so a sleepy-eyed Roger Daltrey lies snuggled in bed with the sheet music to ‘My Generation’ beside his pillow; John Entwistle sits on the floor in his Ealing home strumming, while his mum Queenie gets on with her sewing beside him; Keith Moon is captured with a rare serious face, as the band listen to a playback in the studio; and the young Pete Townshend looks permanently haunted – until he gets onstage and turns into a rock god.

With their lovely relaxed informality, this exhibition is a ‘must-see’ for all Who fans. But be quick – it closes on Sunday. For more information, please visit www.proud.co.uk

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